Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses (SMBs). The huge investment required to hire data-delving specialists makes us think BI is only for larger organizations. But this is no longer the case. Not only does a growing selection of self-service tools make BI more affordable for SMBs, but […]
A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to consider. Strategic dashboards Ideal for […]
Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more. If your business isn’t using CRM yet, here are five reasons why you should. Grows with your business The ol’ […]
Are you making the most of your business’s greatest assets? The data your employees and customers generate is an unsung hero, just waiting to take your business to the next level. Obviously, enough information can help any company make better decisions, but how can a small or medium-sized organization use data analysis to increase revenue? […]
As machine learning, digital storage, and analytics software get more advanced, data is becoming more valuable than ever. Even businesses that don’t rely on data to operate are starting to find ways to get more value out of their information. Microsoft’s newest platform is an excellent example of that — and it’s free! What is […]
Business Intelligence (BI) has conventionally been the preserve of big business, given the need for specialist knowledge meant hiring pricey experts was often the only way to leverage its value. But the rise of self-service BI tools has leveled the playing field, allowing small- and medium-sized businesses to get in on the game too.